Location or geo-targeted campaigns are one of the most effective ways to reach your audience with a message that is relevant at the Phone Number List exact place and time it is received. Catch a user’s attention when they are in the Phone Number List vicinity of your store/ location to drive them to the premises with timely personal offers. Alternatively, geographically target your competitor’s location to drive footfall away from them and back to you.
If your business doesn’t have a physical location, try relevant information tied to a valuable offer only applicable to app users in Phone Number List a certain area – “It’s gonna be cold in Montreal this weekend – grab yourself something warm to wear from our Winter range, now 20% off!” Automating messages based on user location allows you to Phone Number List know that message is relevant to the user in the location and time they receive it.
This avoids users receiving notifications that they can’t make use of as they are hundreds of miles away, which only serves a purpose as an annoyance and deterrent for Phone Number List that user to use your app in the future. Know They Receive It Exactly When They Want to With the right push notifications strategy, you can engage your audience in meaningful non-intrusive ways that are of value, boost loyalty, and help to retain more users. Creating a super-engaged base of Phone Number List repeat users for your app.
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